Ta da!
- Don’t get fooled by randomness (or mis- or disinformation)
- Parallel Thinking and De Bono’s Six Hats
- Arguments Don’t Add Up. They Average Out.
- Mimetic Desire: a philosophy for asset bubbles and FOMO
- Nudge Theory: how a little psychology can go a long way
- Goodhart’s Law and the ‘tyranny of metrics’
- User-centered design: the art of making things easy to use
- The expectancy vs surprise continuum: music, art, suicide, and the good life
- John Kotter’s 8 stages of change management
- Clark Gilbert’s two types of business inertia
- Prospect Theory: an ‘S’ curve and the relatively muted joy of winning
- Maslow’s Theory of Motivation: the five steps to Nirvana
- Innovator’s DNA: Do what Bezos, Cook and Musk do
- Dunning-Kruger effect: Are you pickaxing to the plateau or plummeting past the peak?
- PESTLE and mortar your rivals (in a nice, non-lethal way)
- SWOT: Discover new opportunities and crush threats
- Porter’s 5 Forces: Who has the upper hand, and why?
- Learn to learn better in 3 steps
- Disruptive innovation: why large companies are prone to disruption
- Crossing the chasm: the adoption of new tech
